Living the Mission and Meeting the Vision

Rooted Sonshine LLC is dedicated to building strong and vibrant communities by bringing people together and fostering meaningful relationships. 

We believe a welcoming and inclusive environment creates a sense of belonging that supports everyone in achieving best results toward their group and individual goals. 

Our mission is to promote social interaction, intercultural communication, intellectual stimulation, and practical collaboration that strengthens human connection. Through our programs, events, and initiatives, we aim to cultivate confidence and bolster productivity that is rooted in mutual respect, understanding, and shared values. 

We believe that every small act of human kindness should be celebrated as the potential to be influential and invaluable.  

When I wrote that, it felt direct. Not only plausible, but obvious. Simple. After all, I am talking about small acts of human kindness - not rocket science. And yet, I can still sometimes find myself overwhelmed by Rooted Sonshine’s mission and vision. I can feel burdened by business opportunities that may or may not fit this mission. 

Mine is a common response. Missions and visions are explicitly written to keep individuals, groups, businesses, organizations on track. Yet, many frequently find themselves straying, working on projects that don’t move them towards their ultimate vision, or even falling off the course entirely by promoting standards that are in direct competition with their own values. 

Most have admirable mission statements that they support in theory, but many have difficulty living those missions in practice 100% of the time. 

Look at some examples below and ask, Have these business leaders ever strayed from living their missions?          

JetBlue: To inspire humanity – both in the air and on the ground.              

Microsoft: To empower every person and every organization on the planet to achieve more.              

Meta: Giving people the power to build community and bring the world closer together.                

LinkedIn: Connect the world's professionals to make them more productive and successful.

Of course they have. When you think of JetBlue, can you readily recall multiple examples of how they have inspired humanity? Empowering every person and organization on the entire planet - that is a tall order, even for Microsoft. Meta has even been criticized for potentially dividing people, and some professionals argue that LinkedIn’s algorithm might actually impede productivity.

If worldwide leaders can do more to live their missions, how can you and your team improve?

It can be difficult, even impossible, to be impartial enough to assess your own business or your own behavior. 

That’s where Rooted Sonshine lives its mission - offering collaborative services that provide detailed audits and progress evaluations to support you in achieving best results toward your group and individual goals. 

Whether you are a startup founder, an individual contributor of a worldwide brand, or a nonprofit volunteer, regular audits will assist you in meeting your personal and professional goals. This includes scrutinizing processes, policies, projects, and culture and evaluating how you work and what you’re accomplishing. 

If you thoughtfully tailored a mission and vision for your company, Rooted Sonshine can help assert the strategy to succeed. 

If you’re a team member who bought into an organization’s mission, Rooted Sonshine can help cut through the clutter and provide practical steps to living its mission in your daily work. 

Mission and visions aren’t consolations. They are beacons designed to lead you to your full potential. Rooted Sonshine aims to celebrate you on your way to reaching it.  

Does this resonate with you? Send me a message or subscribe to my newsletter so that we can share ideas.